AMBASSADORS & ALLIES

We work alongside inspiring individuals from the world of military, sport and adventure in order to design, test and develop our high performance outerwear.

FORMER SPECIAL FORCES (SBS)

JASON CARL FOX "FOXY"

Jason Carl Fox “Foxy” is a former Royal Marine Commando and Special Forces Operator who is mostly known as one of the lead directing staff from Channel 4’s SAS: Who Dares Wins.

Foxy joined the Royal Marines at the age of 16 and went on to serve in the SBS (Special Boat Service) where he served a total of 20 years for his country.

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Professional boxer and cruiserweight champion

Chris Billam-Smith

Chris Billam-Smith, known as “The Gentleman,” is an accomplished English professional boxer and former WBO Cruiserweight World Champion, holding the title from 2023 to 2024. Prior to this he claimed the British, Commonwealth, and European cruiserweight titles between 2019 and 2022, cementing his position as one of the top fighters in his division. Renowned for his technical prowess and relentless determination, Chris has become a prominent figure in boxing, earning widespread respect and recognition within the sport.

With an impressive record of victories, including multiple knockouts, Chris continues to make his mark on the global stage. Outside the ring, his unwavering discipline and resilience resonate deeply with ThruDark’s ethos, making him an ideal ambassador. His commitment to excellence and ability to overcome challenges embody the very spirit of ThruDark, inspiring others to push their limits in all areas of life.

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OLYMPIC GOLD MEDALIST FORMER WORLD CHAMPION

VICTORIA PENDLETON CBE "VP"

Victoria Pendleton is known predominantly as one of the greatest female track cyclists of all time. She is a two-time Olympic gold medalist, winning one silver and a nine-times world champion. Over the 12 years of her professional career with Great Britain she won 34 World Championship medals.

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Broadcaster & Wildlife Biologist

LIZZIE DALY

Lizzie Daly has a real love for adventure and inspiring other women in the wildlife adventure space. More recently she completed a solo expedition in the Finnish Arctic Circle to document the changing climate and ventured into new habitat in the Peruvian Amazon to collect eDNA samples.

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FORMER ENGLAND RUGBY CAPTAIN

DYLAN HARTLEY

Dylan Hartley played at hooker for Northampton Saints and England. Captaining Northampton through the most successful period in their 140-year history. He led the side to the clubs first-ever Premiership title and went onto captain England on a world record-equalling run of 18 test victories.

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AMBASSADOR LOADOUTS

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HERITECH RIB KNIT JUMPER

Men's brown fisherman knitted jumper

Regular price [ $380 USD ] Sale price $285 USD

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HERITECH SYLVAN TROUSERS

Men's brown spray resistant waxed cotton trousers

Regular price [ $405 USD ] Sale price $305 USD

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ENIGMA OVERSIZED TEE

Men's black 360gsm heavyweight cotton t-shirt

Regular price [ $120 USD ] Sale price $71 USD

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CENTURION ALPINE JACKET

Award winning men's black breathable soft shell jacket

Regular price [ $440 USD ] Sale price $330 USD

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MANTRA FLEECE (G1)

Men's black Polartec® Thermal Pro® insulated fleece

Regular price [ $340 USD ] Sale price $205 USD

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CHARGE TROUSERS

Men's black utility cargo trousers

Regular price [ $500 USD ] Sale price $375 USD

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FORCE VELOCITY 2-IN-1 SHORT G2

Men's black 2-in-1 training shorts

Regular price [ $135 USD ] Sale price $81 USD

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INSIGNIA LONG SLEEVE T-SHIRT

Men's black 290gsm 100% cotton long sleeved t-shirt

Regular price [ $120 USD ] Sale price $89 USD

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ORYON 72HR MERINO T-SHIRT

Men's grey 100% merino wool t-shirt for hot weather

Regular price [ $155 USD ] Sale price $115 USD

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COMMAND TROUSERS

Men's black NYCO ripstop outdoor trousers

Regular price [ $315 USD ] Sale price $235 USD

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THRUDARK CAP - Obsidian Black

Regular price [ $85 USD ] Sale price $64 USD

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VELES JACKET

Men's black lightweight soft shell jacket

Regular price [ $280 USD ] Sale price $210 USD

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FORCE ACTIVE DRIRELEASE® TSHIRT

Men's green moisture wicking training t-shirt

Regular price [ $110 USD ] Sale price $99 USD

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FORCE DRIRELEASE® TANK

Men's black moisture wicking training tank

Regular price [ $105 USD ] Sale price $91 USD

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PHALANX FLEECE WOMENS

Women's black insulated hooded fleece

Regular price [ $405 USD ] Sale price $305 USD

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AIGIS JACKET WOMENS

Women's black waterproof hooded shell jacket

Regular price [ $930 USD ] Sale price $560 USD

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CHARGE TROUSERS WOMENS

Women's black utility cargo trousers

Regular price [ $500 USD ] Sale price $300 USD

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CREW SOCKS

Men's hardwearing black crew socks

Regular price [ $31 USD ] Sale price $23 USD

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FORCE VELOCITY LEGGINGS WOMENS

Women's black high waisted training leggings

Regular price [ $170 USD ] Sale price $105 USD

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GRUNT GILET WOMENS

Women's black insulated down filled gilet

Regular price [ $500 USD ] Sale price $300 USD

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VANGUARD JACKET WOMENS

Women's green lightweight waterproof jacket

Regular price [ $590 USD ] Sale price $355 USD

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CHARGE TROUSERS WOMENS

Women's green utility cargo trousers

Regular price [ $500 USD ] Sale price $300 USD

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FORCE VELOCITY VEST WOMENS

Women's green moisture wicking training vest

Regular price [ $120 USD ] Sale price $71 USD

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ITHAX FUNNEL JACKET WOMENS

Women's green packable synthetic insulated jacket

Regular price [ $390 USD ] Sale price $235 USD

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VALOR HOODY

Women's green 320gsm organic cotton hoody

Regular price [ $155 USD ] Sale price $115 USD

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VALOR JUMPER

Women's cream 320gsm organic cotton jumper

Regular price [ $120 USD ] Sale price $89 USD

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VALOR T-SHIRT

Women's black 160gsm organic cotton t-shirt

Regular price [ $68 USD ] Sale price $51 USD

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WAFFLE KNIT BEANIE

Cream 100% merino wool waffle knit beanie

Regular price [ $105 USD ] Sale price $61 USD

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HERITAGE RUGBY SHIRT

Men's black heavy duty cotton rugby shirt

Regular price [ $215 USD ] Sale price $160 USD

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CHARGE SHORTS

Men's black utility cargo shorts

Regular price [ $240 USD ] Sale price $145 USD

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INSIGNIA T-SHIRT

Men's black 290gsm 100% cotton t-shirt

Regular price [ $105 USD ] Sale price $76 USD

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THRUDARK CAP

Regular price [ $85 USD ] Sale price $64 USD

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TECH SOCKS

Regular price [ $31 USD ] Sale price $23 USD

FRIENDS OF THE BRAND

ALLIES

Ollie Ollerton

Ollie Ollerton is former UK Special Forces operator and an official ThruDark Ambassador. Following five years service with the Marines, Ollie was recommended for Special Forces selection.

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NATHAN JOHNSTONE

Nathan Johnstone is one of the most exciting prospects on the Brazilian Jiu Jitsu (BJJ) scene. Having earned his black belt at just 20 years of age, a UK record at that time, Nathan now competes in both BJJ and Mixed Martial Arts (MMA) where he holds a record of 7-1.

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